This document refers to personal data, which is defined as information concerning any living person (a natural person who hereafter will be called the “Data Subject”) who is not already in the public domain.
The Data Protection Act (DPA), Privacy and Electronic Communications Regulations (PECR) and The General Data Protection Regulation (GDPR), which is EU-wide and far more extensive, seek to protect and enhance the rights of data subjects. These rights cover the safeguarding of personal data, protection against the unlawful processing of personal data and the unrestricted movement of personal data within the EU. It should be noted that GDPR does not apply to information already in the public domain such as Companies House data.
Ahead Loft Ladders is pleased to provide the following GDPR information:
Who we are
Ahead Loft Ladders is a UK based Loft Ladder Supplier and Installer
Ahead Loft Ladders uses the information collected from you to provide services and marketing information that Ahead Loft Ladders believes may be of interest to you and your business. In having made your initial contact with Ahead Loft Ladders, you consent to Ahead Loft Ladders maintaining a marketing dialogue with you until either you opt out (which you can do at any stage) or we decide to discontinue promoting our services. Ahead Loft Ladders also acts on behalf of its clients in the capacity of data processor. When working exclusively as a data processor, Ahead Loft Ladders will be acting on the instruction of its client and will aim to ensure that the client is fully GDPR compliant.
Some personal data may be collected about you from forms and surveys that you complete; from records of our correspondence and phone calls; and from details of your visits to our website, including but not limited to personally identifying information such as Internet Protocol (IP) addresses. Ahead Loft Ladders may from time to time use such information to identify its visitors. Ahead Loft Ladders may also collect statistics about the behaviour of visitors to its website along with transaction information collected in the process of performing its business.
Any information Ahead Loft Ladders holds about you and your business encompasses all the details we hold about you and any sales transactions, including any third-party information, we have obtained about you from public sources and our own suppliers, such as credit referencing agencies.
Ahead Loft Ladders will only collect the information needed so that it can provide you with its services. Ahead Loft Ladders does not sell or broker your data, although coincidentally there may be times when your information could be contained in data that Ahead Loft Ladders has purchased from a third-party list broker, on behalf of a client.
Who we share your personal information with
Ahead Loft Ladders Limited will not pass on your personal data to third parties unless: it is a requirement of the service or product you have with us, where this will be detailed within the contract, if it is a prerequisite to the service or product you intend to have with us, you will be notified beforehand, we wish to undertake marketing to you under our legitimate interests, or it is a legal requirement to do so.
- Network service providers who provide the service agreed in your contract
- Other service providers if purchased through us, e.g. insurance companies
- Companies we have a joint venture or agreement to co-operate with
- Companies we have contracts with, to provide you with the services agreed in your contract, e.g. device repair centres
- If you use direct debits, we will share your data with the Direct Debit scheme
- Debt collection agencies or other debt recovery organisations
- Law enforcement agencies, regulatory organisations, courts or other public authorities if we have to, or are authorised to do so by law
- In the event that we sell or buy any business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets as part of the process of evaluation and to ensure continuity of service
Ahead Loft Ladders may from time to time share your details with third party analytical resources for the purposes of better understanding customer behaviour and performance, website performance, improved ad relevance and any other analytical process to give Ahead Loft Ladders a better understanding of how to develop its offering to its customers. These third parties will be employed solely for the purpose of the aforementioned analytical purposes, and as such Ahead Loft Ladders will ensure that the third party is contractually obliged to use the data only for the analytical purposes set out in the agreement between Ahead Loft Ladders and the third party, and Ahead Loft Ladders will also ensure that the third party is contractually required to maintain a level of security around the shared data, at least as safe as Ahead Loft Ladders itself employs. Failure on the part of the third party to meet its contractual obligations will result in Ahead Loft Ladders recovering the data, and taking all reasonable actions to ensure the third party no longer has access to the shared data. Any third party cookies used on Ahead Loft Ladders will adhere to the same standards as first party cookies and not collect any personally identifiable information.
Legal basis for processing any personal data
To meet Ahead Loft Ladders's contractual obligations to clients and to conform to relevant legal obligations they have.
Legitimate interests pursued by Ahead Loft Ladders and/or its clients
To promote the services offered by Ahead Loft Ladders and/or to market the services and/or products offered by Ahead Loft Ladders's existing clients.
Through agreeing to this privacy notice you are consenting to Ahead Loft Ladders processing your personal data for the purposes outlined. You can withdraw consent at any time by emailing ; by phoning 01903 649169; or by writing to us. See last section for full contact details.
Ahead Loft Ladders may, on occasion, pass your Personal Information to third parties exclusively to process work on its behalf. Ahead Loft Ladders requires these parties to agree to process this information based on our instructions and requirements consistent with this Privacy Notice and GDPR. Ahead Loft Ladders does not broker or pass on information gained from your engagement without your consent. However, Ahead Loft Ladders may disclose your Personal Information to meet legal obligations, regulations, or valid governmental requests.
Ahead Loft Ladders may also enforce its Terms and Conditions, including investigating potential violations of its Terms and Conditions, to detect, prevent or mitigate fraud or security or technical issues; or to protect against imminent harm to the rights, property, or safety of Ahead Loft Ladders, its clients and/or the wider community.
Ahead Loft Ladders will process personal data during the duration of any contract and will continue to store only the personal data needed for seven years after the contract has expired to meet any legal obligations. After seven years any personal data not needed will be deleted.
Data is held on multiple servers within the United Kingdom. Ahead Loft Ladders does not store personal data outside the EEA.
Although Ahead Loft Ladders does not store personal data outside of the EEA, in certain circumstances we may need to transfer personal data outside of the EEA in order to provide our services (e.g. when processing transactions for international numbers). In such cases, Ahead Loft Ladders is committed to ensuring that third party data processors, who may themselves store personal data outside of the EEA, adhere to the highest possible level of data privacy, and, wherever practically possible, will endeavour to impose legally binding obligations on said third parties. This may include, but is not limited to, relying on EU adequacy decisions and/or PCI compliance regulations, and/or enforcing standard contractual provisions.
Your rights as a data subject
At any point whilst Ahead Loft Ladders is in possession of or processing your personal data, all data subjects have the following rights:
- Right of access – you have the right to request a copy of the information that we hold about you.
- Right of rectification – you have a right to correct data that we hold about you that is inaccurate or incomplete.
- Right to be forgotten – in certain circumstances you can ask for the data we hold about you to be erased from our records.
- Right to restriction of processing – where certain conditions apply, you have a right to restrict the processing.
- Right of portability – you have the right to have the data we hold about you transferred to another organisation.
- Right to object – you have the right to object to certain types of processing such as direct marketing. Right to object to automated processing, including profiling – you also have the right not to be subject to the legal effects of automated processing or profiling.
- In the event that Ahead Loft Ladders refuses your request under rights of access, we shall provide you with a reason, which you have the right to challenge legally. Ahead Loft Ladders can, at your request, confirm what information it holds about you and how it is processed.
You can request the following information:
- Identity and the contact details of the person or organisation (Ahead Loft Ladders) that has determined how and why to process your data.
- Contact details of the data protection officer, where applicable.
- The purpose of the processing as well as the legal basis for processing.
- If the processing is based on the legitimate interests of Ahead Loft Ladders or a third party such as one of its clients, information about those interests.
- The categories of personal data collected, stored and processed.
- Recipient(s) or categories of recipients that the data is/will be disclosed to.
- How long the data will be stored.
- Details of your rights to correct, erase, restrict or object to such processing.
- Information about your right to withdraw consent at any time.
- How to lodge a complaint with the supervisory authority (ICO).
- Whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, as well as whether you are obliged to provide the personal data and the possible consequences of failing to provide such data.
- The source of personal data if it was not collected directly from you.
- Any details and information of automated decision making, such as profiling, and any meaningful information about the logic involved, as well as the significance and expected consequences of such processing.
To access details of what personal data is held, identification will be required. Ahead Loft Ladders will accept the following forms of ID when information on your personal data is requested: a copy of your driving licence; passport; birth certificate; and a utility bill not older than three months. A minimum of one piece of photographic ID listed above and a supporting document is required. If Ahead Loft Ladders is dissatisfied with the quality, further information may be sought before personal data can be released.
All requests should be made to or by phoning 01903 649169 or by writing to us at the address further below.
In the event that you wish to make a complaint about how your personal data is being processed by Ahead Loft Ladders or its partners, you have the right to complain to Ahead Loft Ladders directors. If you do not get a response within 30 days, you can complain to the ICO.
The details for each of these contacts are:
Ahead Loft Ladders, attention of the Operations Director
23 Salvington Road
Telephone 01903 649169 or email